Heston Photo Case Study

Services: Web Design / SEO


Heston Photo are luxury wedding photographers based in London. Their previous website and branding was extremely dated and didn’t provide consumers with a true representation of their high quality work. Although the previous site was functional, the time was right for a complete overhaul and to optimise website functionality to improve the user experience.

The Brief

Heston Photo approached MagnifyLab in 2017 to improve their digital proposition which entailed a complete website redesign, brand new logo, and SEO to enhance their online visibility.

The Process

During our discovery meeting with Heston Photo, it was immediately clear they required a contemporary website and logo that mirrored their service offering. Building the website from the ground up, our designers worked on a new responsive site that was sharp in design and offered a smooth user experience. We deployed a customised gallery feature that displayed thumbnails in high resolution and these expanded into full size images upon a click.

The Results


Increase in organic traffic


increase in online enquiries


Keywords rank on Page 1

Client Testimonial

‘The guys at MagnifyLab have done an unbelievable job for us over the past 12 months. We’ve previously worked with a number of agencies and none have been able to deliver the same level of results as MagnifyLab. I would highly recommend Ray and his team to anyone looking to grow their online business.’

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